Zero2Hero Campaign: A People's Campaign to Fight COVID-19
Zero2Hero Campaign: A People's Campaign to Fight COVID-19, UNICEF’s ZeroToHero campaign is a fun campaign that reinforces the social need for practising COVID appropriate behaviors People need to speak up and nudge non-practitioners through gentle, rational appeals into practising CAB behaviours. While many factors contribute to the "nudge", the Zero2Hero campaign relies on the social influence and peer…, Zero2Hero Campaign, A People's Campaign to Fight COVID-19 Zero2Hero Campaign